Ready to Make a big city income without losing all of your clients in a small town?

You were taught to keep your prices competitive for your small town… but you quickly realized that you're working way harder than you want to be in order to make ends meet in this economy. 

You’re in constant pain from the long hours, but that’s just part of the job right? 

You sit in your car for as long as possible when you get home from work… unable to move and craving just a few minutes for yourself after pouring all of your energy into everyone else. 

You can feel a cold coming on and you instantly start feeling anxious about work.

You don’t get paid time off, and the idea of having to call out sick sounds like your worst nightmare because… how are you going to find time to reschedule everyone?

You know you’re due for a price increase, but everything feels overwhelming. Is this the right timing? How will your clients react?

But business Isn’t supposed to be this complicated…

The difference between the stylists who get to enjoy 3 day work weeks with luxury clients and paid vacations every year… and those who feel limited by their small town, has nothing to do with one being more qualified than the other.

Being the best at hair will only take you so far. You can't foil your way out of not having PTO, retirement saving, and an ineffective pricing structure. 

You can simplify your business strategies, make a big city income, and gain the freedom outside of the salon you’ve been dreaming about… if you let me help you.

this is the right program for you if…

✔️You’re ready for pricing to feel easy

No more stress about how your pricing fits in with the other salons in town, and simply implement PTO, retirement, and insurance into your self employed business structure.

✔️you’ve accomplished a lot by hustling hard…

But you’re tired of working so hard for your goals. You’re ready for success to flow easily so you can start enjoying more of your life outside of the salon.

✔️the idea of raising your prices makes you feel guilty

I work 1:1 with you to make sure you’re pricing is appropriate for your unique business, and you’re confident communicating your new rates to your clients.

WHAT THEY ARE SAYING

  • KAITLIN

    Wow! Best business class I have ever taken. I learned so many things, refreshed other knowledge and leaving the class feeling more confident in my abilities to run my business! Even if you are confident in your business skills, this class was great for reassurance and double check areas of concern in my business. 1000% recommend to anyone!

  • DEE DEE

    This is the very first program I have not felt lost or alone throughout. It was the first one I've taken where it wasn't pre recorded, which I loved!...

    Your communication, willingness to answer questions thoroughly and continue to help me until I understand is amazing!

  • ELIZABETH

    I truly loved the small town stylist collective. There is so much value in this course. I feel way more confidence in myself and my business, which I definitely didn’t have before. And it was great doing it with the community and support of other stylists!

  • BRIT

    I loved that this was meant for smaller towns a lot of city business education is not easy to implement in a small town and I actually liked that you didn’t do the whole you’ll make 6 figures in 6 months stuff I’ve seen I liked that you were honest on what we could make and that yes we could get to six figures or more but you made everything realistic

Inside of the program I will be showing you how to:

  • Module 1 - Small Town, Big Dreams is designed to get to the root of your purpose and passion so that you can live a fulfilled life outside of your career that feels aligned and natural rather than forced.

  • In Module 2 -Sustainable Systems & Strong Boundaries we will be focused on streamlining and organizing your business for long term success.

    This module includes wedding contracts, waivers, policies, and intake forms so you always have the right words to say.

  • in Module 3 - Scheduling For Success we will focus on maximizing your time and productivity in order to have more free time outside of work.

    This is where I will be teaching my flexible office hours solution to all of your stressful over extended schedule problems.

  • In Module 4 - Big City Profits we dive into value focused pricing strategies that are easier to implement, and simple for your clients to understand.

    This easy system allows you to finally take a paid vacation, stop stressing about retirement, and afford a real insurance plan as a self employed stylist.

  • In Module 5 - Communicating With Confidence I will be sharing how to successfully announce big business decisions from price increases, cutting back hours, and removing services from your menu in a way that your clients will be supportive and understanding of.

WHAT’S INCLUDED

  • So that I can get to know you and learn about your personal business. This isn’t a one size fits all approach or something you have to do on your own. I want to provide you with all of the resources you need to see real results in your business.

  • The 5 core modules of education are segmented to make implementing as simple as possible. You have full access to watch whenever is convenient for you, but I recommend following the one module per week timeline to get the most out of the program.

  • Accountability is important! Having monthly group calls is the perfect opportunity for you to ask questions, dive deeper into student requested topics, and maintain your momentum growing your business long term.

  • Take the guess work out of your finances as I guide you through how to implement fact based pricing.

    Factor in PTO, retirement, insurance, and more into your pricing so that you know exactly what you need to charge to reach your goals, and learn if your business is ready to support an increase. Plus, learn how to convert your services into package pricing that makes your life and finances simpler.

    BONUS: booth rent calculator for salon owners to manage their independent stylist salon successfully.

  • Digital bridal hair contracts, new client waivers, and policy acknowledgements ready for you to easily implement. Plus, price increase announcements, scripts to use for letting a client go, and more templates for those sticky situations when you need to find a professional way to say how you really feel.

  • No matter how you like to learn, I want you to have all of the resources available to digest the information.

  • Your business will constantly be growing and evolving! I want you to always have our community to lean on for support in every season of your business. You will receive all of the updated education and resources as new modules are released inside of the program for life! NO SUBSCRIPTIONS NEEDED!

DON’T WAIT TO JOIN

1:1 Marketing Audit & $100 off automatically applied at checkout!

✦

Offer expires sunday, February 16th

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Waitlist promo

✦

1:1 Marketing Audit & $100 off automatically applied at checkout! ✦ Offer expires sunday, February 16th ✦ Waitlist promo ✦

PAY IN FULL $765

SAVE an additional $31 off after $100 promo is applied

$665

The best deal! One payment for lifetime access to the program and all future updates as they become available

+ Instant access to book your 1:1 Onboarding Call ASAP!

2 MONTHly PAYMENTs of $398

$100 discount spread across both payments ($50 off each)

$348

All of the same program perks broken down into two equal payments scheduled 1 month apart ($696 total)

+ Instant access to book your 1:1 Onboarding Call ASAP!

4 MONTHly PAYMENTs of $199

$100 discount spread across 4 payments ($25 off each)

$174

All of the same program perks broken down into four equal payments scheduled 1 month apart ($696 total)

+ Instant access to book your 1:1 Onboarding Call ASAP!

 FAQs

  • This is an intimate group coaching program, not another mass education course. This program gives you direct access to me. I will respond to every message and voice memo to ensure you get all of the guidance and support you need to see real results in your personal business.

  • As soon as you join you will receive a link to book your initial 1:1 Onboarding Call.

    All 5 modules are available for you to dive right in as soon as you log into your portal, although I recommend doing one lesson per week to get the most benefit out of the content.

  • You’re welcome here too! So much of my education will apply to a vast array of zip codes, populations, and demographics. I’m all about figuring out and applying what works best for you and your demographic, this is not a one size fits all approach.

  • Yes, this is designed to help all small town beauty pros. I am a hairstylist by trade so there might be a few topics that are more hair industry specific, but the overall education will absolutely be applicable to your own business.

  • I want you to love the program and see real results, which is why I’m offering a money back guarantee. I know this coaching has a ton of value to offer you in your business and I am willing to stand behind those claims. As with anything in life, you get out of it what you are willing to put into it. If you complete the program and all of the live calls but don’t see any results, I will personally refund your payment in full.

    I've also included the 3 different payment plan options so that you can choose an amount that fits within your personal budget in order to make this education as affordable as possible.

    *Please keep in mind that all payments must be completed on-time on order to maintain lifetime access to the program, updates, live calls, and any bonuses added to our group. Once your payment plan is complete you will never be asked to pay again for regular program updates and bonuses.

  • GABY

    I recommend this to all small town stylist!! Casey is an awesome teacher that wants you to succeed and will help you every step of the way!!

  • LYNDSEY

    Casey was very transparent and available for our needs during the course. She was prepared and prompt with the lessons each week. The worksheets were very helpful since I am a visual learner. And BONUS, the spreadsheet to understand our numbers..total GAME CHANGER! So very thankful I jumped on this opportunity to better myself and my business. Thank you, Casey!

  • KERRIE

    I liked that the group was small. It helped me feel more seen than in other courses I've taken. I felt like we could all actually bond and build relationships.

  • VANESSA

    Casey is so genuine, well spoken and full of amazing information. Her course is incredible deal for the price point. Her calls run on time and seem to hit all the points in the worksheets. I even had my apprentice do some of the worksheets to see where her goals were. I love that she is bringing conversation to hard topics, like income, pricing and ideal revenue percentages.